Time to get off the social media merry-go-round that goes faster and faster but never gets anywhere. Time to stop hustling and interrupting. Time to stop spamming and pretending you’re welcome. Time to stop making average stuff for average people while hoping you can charge more than a commodity price. Time to stop begging people to become your clients, and time to stop feeling bad about charging for your work. Time to stop looking for shortcuts, and time to start insisting on a long, viable path instead.
- From “This Is Marketing: You Can’t Be Seen Until You Learn to See”
by Seth Godin