209/365 Simple is not clutter-free

“Simplicity is not the absence of clutter, that’s a consequence of simplicity. Simplicity is somehow essentially describing the purpose and place of an object and product. The absence of clutter is just a clutter-free product. That’s not simple.” – Jonathan Ive

From “Secrets of Productive People: 50 Techniques To Get Things Done: Teach Yourself”
by Mark Forster

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